Our goal is to build trust with our customers through professional and honest conduct and we believe this is what drives long-term success. Our sales team is professional and passionate about working together with customers by setting joint targets and allocating the appropriate resources to achieve these targets. Our approach is data-driven, leveraging the value of the facts to convince customers to set ambitious, but achievable targets and align resources properly, in accordance with market structure and customers’ needs.
We offer a wide range of sales tools from Key Accounting to modern retailers, van sales and small HFS requiring frequent visits. Also we are geared to deal with different trade channels, such as a dedicated team for food services.
Our trade marketing department is a strong element of our success, responsible for the link between the marketing team (whether in-house or at the brand owner) and field sales. Trade marketing is also responsible for the sales analysis, so they are uniquely capable of identifying opportunities and threats while challenging field sales teams to strive for ever improving results.