Leadership

Yosi joined Diplomat in 2006. He began as a shift manager at Diplomat Israel and was soon appointed Warehouse Manager in the Diplomat Cosmetics division. In 2008 he was appointed Chief Operations Officer of Diplomat Israel and Diplomat Cosmetics, with overall responsibility for demand forecasting through supply planning and managing complex interfaces with internal and external customers. In 2015 Yosi was appointed Chief Operations Officer of Diplomat South Africa, and in 2018 Group VP Logistics. In 2020 Yosi was appointed CEO of Diplomat South Africa and in 2024 CEO of Diplomat Israel.

Yael joined Diplomat in 2002 and spearheaded the establishment of the company’s Human Resources department. For over two decades, she has played a pivotal role in shaping and leading the company's human capital and service strategy, both in Israel and across its global operations. Her extensive responsibilities include recruitment, organizational development, learning and training, compensation and benefits, employee relations and welfare, and ongoing HR management. Additionally, Yael brings her executive expertise to leading the customer service centers, security, safety, and facilities management.

Adi joined Diplomat in 2022 as the company’s General Counsel and VP for regulation and government affairs. Starting in 2024, Adi also assumed responsibility for Corporate Communications. Adi has over a decade of experience in legal practice. Before joining Diplomat, Adi served in legal advisory roles at Israel Ports Company, the Competition Authority, and the Supreme Court.

Michal joined the Diplomat Group in 2020. She has over 20 years of experience in marketing activities in the FMCG sector, in leading companies such as Strauss, Osem, and Soglowek. She began her career at Diplomat as the Director of Brand Operations for Starkist in Israel. Today, as the company's VP of Marketing, Michal is responsible for leading the marketing strategy of various brands, developing product innovation, and designing effective marketing communications, with the aim of continuing to grow the company's operations.

Guy joined the Diplomat Group in 2019 and served until 2022 as CFO of Diplomat Georgia. Before joining the Diplomat Group, he served as CFO of Shemen Industries Ltd., and before that worked at the Strauss Group for approximately six years as CFO of the coffee and water divisions in Israel.

Nizan joined Diplomat in 2025 as Vice President of Sales and Commercial. Prior to joining the company, he held a series of senior positions leading complex operations at leading companies in the FMCG and retail sectors, bringing deep-rooted expertise in the Israeli business landscape. His previous roles include CEO of the Food Division at Dor Alon Group, Deputy CEO of Shufersal Group, VP of Marketing and Commercial and Board Member at Shufersal Group, CEO of the Sales Division and Board Member at Tnuva Group, and CEO of Osem Trade and Board Member at the Osem-Nestlé Group. Over the years, he has also served as a board director for several companies, including Materna, Gidron, Tirat Zvi, and others.

Uri joined Diplomat South Africa in 2017 as Head of Trade, with 11 years of experience in various sales positions at Diplomat Israel. Uri led the food division from October 2014 until his move in April 2017 as National Sales Manager. Uri championed innovation in developing programs with international suppliers such as P&G, MDLZ, JDE, and Duracell. Uri has strong interpersonal skills that are leveraged at different levels with customers. Uri holds a bachelor’s degree with honors from the Faculty of Humanities at Tel Aviv University.

Assi joined Diplomat in 2001 and has 20 years of experience in logistics and supply chain management. Assi began his career at Diplomat as Distribution Manager, and over the years also managed the merchandising division and several headquarters roles in quality, regulation, and more.

Raviv Isrovich joined Diplomat in 2005. Raviv holds a bachelor’s degree in industrial engineering and management, and began his career at the company as an engineer in the Organization and Methods department. Raviv held various management roles in logistics, logistics center management, service and distribution management, and supply chain VP. Today, in his role as the company’s VP Engineering, Raviv leads the project to establish the company’s new logistics center, which will provide a future operational response for Diplomat and CDSL.

Tali rejoined Diplomat in July 2026 as VP Trade. Tali began her career at Diplomat in 2014 and progressed through a series of trade marketing and business development leadership roles, building extensive commercial expertise and a deep understanding of the FMCG market. In 2022, she joined JDE, one of Diplomat’s strategic global partners, as Business Development Manager, where she further expanded her international business and commercial experience. In her current role, Tali is responsible for leading the company’s trade strategy, managing supplier relationships and driving the continued growth of Diplomat’s leading brands.

Talia joined Diplomat in 2021, bringing extensive experience in supply chain management within global organizations. In March 2026, she was appointed a member of the Israel Leadership Team and expanded her responsibilities as the company's Supply Chain leader. Over the years, she has successfully built, developed and stabilized Diplomat's Supply Chain function, creating significant value across supply planning, demand planning and import operations. In her role, Talia is responsible for end-to-end supply chain management, while also leading supply chain processes with Diplomat's subsidiaries and supporting the Group's business units in Georgia South Africa and New Zealand.

Eran joined Diplomat in July 2026 as VP Sales & Trade of the Direct Distribution Division. Before joining, he held senior management roles at Philip Morris International in Israel and international markets, where he gained extensive managerial and commercial experience leading growth strategies, developing commercial operations, and managing complex sales networks. In his role, Eran leads the establishment and development of Diplomat's direct distribution operations, expanding the company's capabilities to reach new points of sale and provide tailored commercial and distribution solutions across a variety of categories and brands. This activity represents a strategic growth engine for the company, strengthening its presence in additional sales channels in the market. Eran began his professional career as a Brand Manager at Procter & Gamble. He holds a Bachelor's degree in Business Administration with highest honors from Northeastern University in Boston.