Diplomat began operations in Georgia in 2008 and has become one of the largest and most advanced distribution companies for fast moving consumer goods (FMCG) and food brands in the market. Diplomat offers a diverse global and local portfolio, countrywide coverage and strong sales competence.
Taking the Lead in Georgia
At Diplomat, our aim is to drive customer value along the supply chain to become our customers’ preferred choice.
We are a fully Georgian company from our CEO down, with a deep understanding of Georgian culture and markets. We were the only global distributor to enter the market during the 2008 conflict. In Georgia, we have established a world-class sales and distribution network with leading logistics infrastructure and capabilities.
We have two branches in key locations across the country: Tbilisi in the east, and Samtredia in the west. The new distribution center in Tbilisi opened in 2014 on with an area of 10,000 sq.m. and provides world-class levels of quality.
Our approach to doing business is adapted to Georgian market structures and needs, while leveraging the worldwide Diplomat Group’s 50 year heritage, know-how, best-in-class systems and processes, and excellence.
Our goal is to build trust with our customers through professional approaches, transparency and breakthrough solutions that deliver a competitive edge.
Diplomat has established partnerships with P&G and Nestle, and local vendors Badagoni, Zedazeni, RC Cola and Chero. Our countrywide coverage includes over 10,500 distribution points, giving us a unique ability to understand needs of customers. We offer a full spectrum of solutions that add real value.
Diplomat provides the highest standards of quality and service in supermarket, pharmacy and convenience store channels. We offer tailored sales and marketing solutions, a wide range of sales tools, attentive in-store and management teams and a diverse portfolio of premium global and local brands. This is complimented by end-to-end supply chain management solutions, world-class logistics facilities, advanced processes and leading technology.
Focused on continuous growth, we will continue to expand our brand portfolio, coverage and sales to strengthen our position as the leading distributor in Georgia.