Leadership

Our expert leadership team is responsible for business success in key areas

Armand Cronjé
Strategic Projects Manager
64 21 972 166
Noga joined Diplomat in 1996. She has served in a wide range of marketing capacities. Noga managed all marketing activities for P&G; brands in Israel until the opening of the local representation of P&G.; She also served as Marketing Manager for Diplomat Israel’s cosmetics and fragrances division. In 2008, as Diplomat Group expanded globally, Noga was appointed Group Internal and External Marketing Communications Director. Natan Gershony
Barry Guerin
Chief Executive Office, Diplomat New Zealand
64 27 547 1032
Barry joined Diplomat in 2018. He is a highly experienced leader with success in strategic business development, mergers and acquisitions, and stakeholder engagement. Barry has had experience with Lion Nathan Limited, Coca-Cola Amatil NZ Limited, and Goodman Fielder, and was awarded the Prime Minister’s Business Scholarship in 2015. He completed the Advanced Management Program at Columbia University in New York City, and holds a MBA from Massey University.
Fiona Willison
HR Manager
64 21 675 113
Fiona joined Diplomat NZ in 2017 as Human Resources Manager. Fiona has worked for a number of high performing businesses including a premium airline and global recruitment company in various customer focused and human resource roles.
Cristina Tipteriu
Head of Trade Markeing
64 27 569 2985
Cristina joined Diplomat New Zealand in 2018 as Head of Trade Marketing. Cristina has worked for different multinational companies across different geographies on sales and trade marketing positions.
Mark Jury
Head of Supply Chain
64 27 246 0044
Mark joined Diplomat in 2017. He started his career in Philips Lighting where he was Supply Chain Team Leader for 8 years. Mark holds a Bachelor of Commerce from the University of Auckland.
Darryl Gore
National Business Manager - Foodstuffs
64 27 595 8660
Darryl started at Diplomat in 2017. He has worked across the Woolworths, Chemist Warehouse, The Warehouse and Foodstuffs banners for Diplomat. Darryl has previously worked at Sealord and in the UK for Japan Tobacco International. He joined the DNZ leadership team in 2020.
Dave Steele
Chief Operating Officer & Deputy CEO
+6494776425
Dave joined Diplomat in 2018. He has many years of experience within senior sales roles in the FMCG industry. Dave holds a Bachelor of Business from Massey University with a double major in Marketing and Information Systems.
Tommy Song
National Business Manager – WWNZ & Compliance channel
+972-3-9766414
Tommy's career at Diplomat started in 2015 as a Financial Analyst in South Africa, he was relocated to New Zealand to establish the analysis function for Diplomat New Zealand. After gaining experience working at Goodman Fielder as Commercial Finance Manager, he took up the role as Business Development Manager for Diplomat, establishing brands such as Lotus and Duracell. Tommy's current role is focused on business growth through mergers and acquisitions.
Marty Harridge
National Activation Manager
64 21 584 624
Marty joined Diplomat in 2016. He started his career at Progressive Enterprises before moving to Dublin, Ireland where he managed several hospitality businesses over a 16-year period. Marty’s role includes the management of the field sales team and merchandising support