About

Creating Value Across Markets, Brands, and Communities

For more than six decades, Diplomat has created value for customers, business partners, employees, shareholders and consumers. Combining deep local expertise with world-class sales, marketing, distribution, and supply chain capabilities, we help leading brands grow and create sustainable success across the markets we serve.

Diplomat Group is a leading global sales and distribution company, developing breakthrough solutions that help brands grow and succeed across Israel, South Africa, Georgia, Cyprus, New Zealand, Greece, Romania, and other markets. Founded in 1963 and established as a distribution company in 1968, Diplomat has evolved from a local business into an international group with a diversified portfolio of global and local brands, serving thousands of customers across multiple channels and markets.

Our growth has been built on a simple philosophy: creating value for our stakeholders and the communities in which we operate. Through our customer-centric approach, operational excellence, and strong local capabilities, we help leading brands succeed in their markets while delivering sustainable growth.

Today, Diplomat combines world-class sales and marketing capabilities with advanced supply chain, logistics, and distribution solutions. In addition to representing many of the world’s leading consumer goods brands, we have expanded our portfolio through strategic acquisitions and investments in owned brands, including StarKist, Dorot, Allin, Magnox, and other growth platforms.

Guided by our principle of “Think Globally, Act Locally,” each of our markets operates with strong local expertise while benefiting from the scale, capabilities, and best practices of a global organization.

Our people are our greatest competitive advantage. Through continued investment in talent, innovation, technology, and long-term partnerships, we expand into new categories, channels, and opportunities while preserving the entrepreneurial spirit and values that define us.

Diplomat is an
ever growing
global company

See our different units throughout the world
Diplomat has five fully owned business units, operating in Israel, Georgia, South Africa, Cyprus and New Zealand. All business units began operating as the official and exclusive distributors of P&G, expanding into other FMCG categories.
All Diplomat business units are built on the Group’s proven customer centric strategies and best in class processes and experience adapt­ed to different market structures and needs.
Each business unit uses the full strength of the Group to leverage its operational and organizational excellence.

Diplomat is an
ever growing
global company

See our different units throughout the world