Leadership

Over 20 years of experience in FMCG sales and distribution across EMEA and CIS markets. Held senior leadership roles with Diplomat Distributors in South Africa and Georgia, including Vice President and Head of Sales. Led commercial transformation projects and consulting engagements for several global FMCG brands. Rejoined Diplomat Georgia in 2025 as General Manager to lead the next phase of growth and organizational transformation.

Shota joined Diplomat in 2008 where he served as Supervisor of Diplomat Georgia’s P&G; business until 2012. In 2013 he was appointed as West Georgia Channel Manager. From 2015 Shota served as East Georgia Channel Manager (P&G;, Nestle, DGI business) and also as Key Account Manager (Nestle, DGI business). In 2018 he was appointed Head of Sales for DGI business and in 2019, Shota was appointed Head of Sales Department (P&G; Nestle, DGI business).

Georgi joined Diplomat in 2008 as Financial Coordinator. In 2015, he was promoted to Financial Operations Manager and held this position until 2016. In 2016, Georgi became Organization Strategy Manager & Group Project Leader. Since 2018, Georgi has been Head of Logistics for Diplomat Georgia. Prior to Diplomat, Georgi worked with Georgia’s Ministry of Labor Health and Social Affairs.

Tamar joined Diplomat Georgia as the Head of Human Resources in February 2023. She is a highly skilled Talent Management professional with extensive experience across multiple industries including banking, government and hospitality. Tamar holds MSc degree in Human Resources Management from the University of Manchester.

Merab joined "Diplomat Georgia" in 2015 and held the position of operations project manager. In 2016, he became the head of business development and marketing. Merab has an experience of banking and worked in various managerial positions in a large operation.

In April 2025, Mr. Ostrovsky was appointed Head of the Commercial Department of Diplomat Georgia. This is Roy's second assignment at Diplomat Georgia. Roy's previous position as Head of Trade Marketing resulted in the creation of a strong local team and sustainable work processes. The strong trade marketing team was one of the key factors in accelerating Diplomat Georgia's sales and its double-digit growth. Roy was responsible for leading the trade marketing team for P&G brands at Diplomat Israel in previous roles. Roy improved work processes in all interfaces he worked with by developing his team's capabilities, contributing to the electronic market's breakthrough.

Nata joined Diplomat Georgia in 2020. She initially started as a Marketing Team Leader and progressed rapidly within the organization as a Head of Marketing. With extensive marketing experience, including key roles at Georgian and International market leaders in beverages & retail.